TDA
Vision
To be the premier mountain destination providing an active lifestyle, spectacular natural assets and a friendly community for citizens and visitors alike.
Mission
To promote the growth of year-round tourism opportunities that benefit the Jackson County economy. The TDA’s efforts put people to work, grow jobs, build community, and make our towns a vibrant place to live, play and work.
About
The Jackson County Tourism Development Authority was established in 2013 by an act of the North Carolina General Assembly. The Jackson County TDA has nine board members appointed by the Jackson County Board of Commissioners and meets monthly. The Jackson County TDA is funded by a 4% room occupancy tax (6% as of July 1, 2025) collected from guests of Jackson County accommodations. No property taxes are used to fund the Jackson County Tourism Development Authority.
FY 24-25 Budget
The Jackson County Tourism Development Authority will hold a mixed virtual/in-person public hearing on the fiscal year 2024-25 proposed budget at 12:55 p.m. Wednesday, June 19.
A copy of the proposed budget for the Jackson County TDA is on file in the Jackson County Finance Office, located in the Jackson County Justice & Administration Building, 401 Grindstaff Cove Road; the Jackson County Tourism Development Authority Office, 98 Cope Creek Road, Suite D, Sylva. The proposed budget will be available for public inspection at these places and is online at this link.
Members of the public are invited to participate in the hearing and offer comments on the proposed budget. Written and/or oral comments will be accepted.
Establishing Legislation
Download & View House Bill 96
Download & View R12-34
Bylaws
Approved Bylaws – Sept. 21, 2022
Rules and Procedures
Suggested Procedures for Local Appointed Boards – Sept. 21, 2022
Approved Modifications for above Procedures – Sept. 21, 2022
Goals
- Bring the “Play On” brand to life through an integrated marketing strategy.
- Create an awareness and desire to explore and fall in love with Jackson County.
- To foster tourism development in the area by offering grants to projects, attractions,
events, and services which will increase tourism to the Jackson County area. - To examine the range of existing visitor attractions and services, and to use the
information to identify unrealized marketing opportunities. - To work with community organizations to achieve an effective, coordinated and
comprehensive marketing program. - To work with local government, businesses, and non-profit organizations to identify
and develop new facilities, attractions, and services to improve tourism activities. - To contribute to the economic development and quality of life in Jackson County.